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Jewellery Content Strategist

Age: Upto 35 years
Salary: 23k to 28k
Qualification: Graduate in Marketing /  Communications /Journalism
Location: Camac Street, Kolkata
Job Description: We are looking for a strategic and creative Content Strategist to plan, develop, and manage high-impact content across digital channels. The ideal candidate will combine strong storytelling skills with data-driven thinking to build content that supports brand goals, audience engagement, and business growth.
Key Responsibilities: 
 Develop and own the end-to-end content strategy aligned with brand and business objectives.
 Conduct audience research to define content themes, tone, and messaging.
 Plan content calendars across platforms (website, blog, social media, email, campaigns).
 Collaborate with writers, designers, SEO specialists, and marketing teams.
 Ensure consistency in brand voice and content quality across all touchpoints.
 Optimize content for SEO, engagement, and conversion.
 Analyze content performance using analytics tools and refine strategy accordingly.
 Stay updated on content trends, platform changes, and best practices.
 Required Skills & Qualifications
 Experience working with agencies, startups, or fast-paced digital teams.
 Familiarity with tools like Google Analytics, Search Console, SEMrush/Ahrefs.
 Experience managing regional or India-focused audiences.
 Basic understanding of paid media and campaign-based content.

 

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